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  A round-up of news and great travel offers from members of the Pacific Asia Travel Association (PATA) Thailand Chapter…
  • Build Business: Thailand and Its New 'RICHI' Markets
  • 50% Discount on River Cruises at RV River Kwai

  • Plan Ahead & Special Room Rate at Bangkok Marriott Resort & Spa
  • Thrills and Spills for All at Laguna Summer Family Festival
  • Yoga and Well-being on the Beach
  • American Steaks and Italian Desserts @ Dusit Thani
  • Airlines: Raise Your Profile Across Southeast Asia
  • Thailand and Its New 'RICHI' Markets
    The The PATA Thailand Chapter has arranged a half-day seminar on July 12 for the Thailand travel industry. The focus will be on learning the expectations and characteristics of tourists in Russia, India, China and Indonesia (the 'RICHI' countries). Catering for old markets such as Europe is increasingly irrelevant for Thailand. Are we building resorts and providing tourism services that meet the (sometimes) very different holiday needs of a new type of tourist? If the Thailand tourism industry gets it right, what are the benefits? What are the first steps to take to attract and satisfy RICHI holidaymakers?
    These issues will be addressed Tuesday July 12 at the Landmark Hotel Bangkok from 0900 until 1400. Speakers include tourism behaviour expert Dr Philip Pearce of James Cook University in Australia. Joining him will be Mr Andrey Snetkov, Contract & Marketing Director, TEZ Tour, Mr Ravi Bhatia, Director, Indian Host, and Dr Adith Chairattananon, CEO, Golden Live Travel (China), as well as an Indonesia expert. The event costs 850 baht for PATA and Skal members and 1,050 baht for non members. The price includes two coffee breaks, lunch and seminar documents. Payment can be made at entry (but must be pre-booked). For a full progam and extra details visit: To register: Or call 02 237 5195. Email:
    50% Discount on River Cruises at RV River Kwai
    RV River Kwai is offering a 50% discount on for bookings made up until September 2011 for cruises in September 20111. Prices apply to the 4-day/3-night and 7-day/6-night cruises on the RV River Kwai. The journey takes in classic jungle and mountain scenery, with stop off options to visit temples, culture shows, caves and waterfalls. Details Book:
    Special Room Rate at Bangkok Marriott Resort & Spa
    The Bangkok Marriott Resort & Spa is offering special a advance purchase room rate for couples, families and travellers who know the exact dates they wish to stay in Bangkok. The special rate is for stays until October 31, 2011. Prices start from Baht 3,400++ for a deluxe room (room only). Conditions apply. Tel: (66) 2 477 0755. Email: Or visit
    Laguna Phuket Goes Kid-Friendly This Summer
    Laguna Phuket is offering special rate for kids of all ages at Laguna Summer Family Festival's popular Kidz Fun Zone. An exciting array of adventure activities Are being held until August 27. The supervised activities organised by Quest Laguna Phuket Adventure cost THB 200 per kid per session. There is a free introductory session for Laguna hotel guests. It is open to all kids aged 5-15 be they hotel guests or local residents. Activities are held daily 14.00-17.00 in a two-week rotation. All activities are held at Laguna Phuket or at Quest Adventure's beachfront facility, except weekend events which are offsite and cost slightly more. Daily registration is at the Kidz Fun Zone lounge in Canal Shopping Village. Also on offer is an optional dinner at 5.15pm after the activities. Visit:
    Yoga and Well-being on the Beach
    Paradise Resort and Spa at Koh Yao near Phuket is hosting year-round yoga and wellbeing vacations in luxurious and tranquil surrounds. Most of the retreat/vacations are on-going, allowing guests to choose their own start date, and extend their vacation if they wish. The programs include 3-5-7 night yoga immersions and 4 & 7 night stress release packages. The retreats are suitable for everyone from beginners to advanced practitioners. Complimenting the on-going programs are The Asian Dream and Journey to Inner Freedom retreats. These 5 night wellbeing retreats are hosted once a month. Details:
    American Steaks and Italian Desserts @ Dusit Thani
    Dusit Thani Bangkok is offering special rate at Hamilton's Steak House throughout July. Enjoy the best Americana classics, reinvented with flair: California cob salad served in tortilla shell; Maryland crab cake; barbeque beef rib with hot smoky BBQ sauce; and grilled New York L-cut beef steak. Prices start at 320++. Open lunch and dinner. Tel: 02 200 9000 ext. 2599. Sumptuous Italian desserts this month are also available for dinner only at Il Cielo Italian restaurant in the Dusit Thani. Prices from Baht 280++. Open: 6pm to10 pm. Tel.02 200 9000 ext 2299. Email:
    Airlines: Raise Your Profile Across Southeast Asia
    ScottAsia Communications, a travel industry media relations and PR firm, is offering special rates to any international airline serving the Thai and/or Southeast Asian markets. With the Thai baht surging, the time is right for airlines targeting the Thai outbound segment. In addition, ScottAsia offers special opportunities for airlines which are also seeking to build awareness of the attractions of their home country or important destinations that the airline serves. Further information: Tel: (+66) 2860 8227.
    About the PATA Thailand Chapter
    The Pacific Asia Travel Association (PATA) Thailand Chapter is a voluntary not-for-profit membership organisation that supports the responsible development of the travel and tourism industry in Thailand. The Chapter organises tourism training seminars, disseminates useful information to its members and the media and supports the strategic objectives of PATA head office. The Chapter comprises both private and government sectors. Further information:
    Further information
    PATA Thailand Chapter
    Tel: (+66) 2237 5195-9
    Fax: (+66) 2237 5190
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