Pacific Asia Travel Association Thailand Chapter

PATA Thailand Chapter e-Newsletter

July-August 2008
Category: General


  Chapter Meets With Tourism Minister
The PATA Thailand Chapter executive committee met with the Minister for Tourism and Sports, H.E. Weerasak Kowsurat, at the Ministry, June 16. The objective was to exchange information on priority issues facing the inbound travel industry in Thailand. The delegation, led by chairman Mr Luzi Matzig, and facilitated by TAT Governor Ms Phornsiri Manoharn, addressed issues such as slow growth, stagnant air seat capacity, security in the deep South, education and training, immigration queues at Bangkok and Phuket airports, and the need for new tourism products. Minister Weerasak agreed with the overall assessment made by the Chapter. He said the Interior Ministry would take steps to get rid of unnecessary paper work at immigration counters and would boost staffing levels. The Minister reaffirmed plans for more convention centres and the need for increased online bandwidth, as this affected Thailand's tourism portals. A copy of the Chapter's tourism paper presented to the Minister can be downloaded here.

Chapter executive members visit H.E. Minister Weerasak

  Green Tips from the Chapter
PATA Thailand Chapter is committed to continuing the pioneering efforts of the PATA CEO Challenge, with regards to reducing the tourism industry's environmental footprint. The following tips provide simple ways for your business to reduce its environmental footprint. If your company is taking steps in this direction, please contact us at to share your ideas. Together we can make a difference.
- Encourage guests to turn off TVs, not to use standby.
- Turn down (increase the temperature) centrally controlled air conditioning. Changing by one degree reduces carbon emissions and cash costs.
- Service climate control systems regularly to ensure they are running efficiently.
- Use low-energy fluorescent light bulbs.
- Install low-flow taps and showerheads, which can reduce the amount of hot water used by half, without effecting performance.
- Use recyclable packaging for complimentary toiletries and ensure service staff collect and separate for recycling.

  TAT Honours Khun Kusa Panyarachun
TAT Governor Ms Phornsiri Manoharn held a luncheon June 16 in honour of Thailand's tourism industry veteran, Mr Kusa Panyarachun. Khun Kusa has been operating his company World Travel Service for over sixty years. Prior to the luncheon Khun Kusa, currently the Chapter's finance chairman, remembered the pioneering days of tourism from after World War II. He recalled a time when the Oriental Hotel had no hot water or air-con. "Eighty per cent of the hotel's guests used to be elderly American women. They had outlived their husbands and were on a world tour spending their former husbands' money," said Kusa.

The TAT Governor honours Khun Kusa Panyarachun for services to tourism

 PATA Thailand Chapter: Members' Product News 

  TAT Turns Green
The TAT has created a seven-step marketing programme to promote sustainable tourism in Thailand. The "7 Greens" target tourists, attractions, service providers, transportation, and tourism activities, to protect the industry's future.

The seven areas seek to inspire and develop eco-friendly products and services at an industry and community level. The 7 Greens are: Green Heart, Green Logistics, Green Destination, Green Community, Green Activity, Green Service, and Green [Plus].

  TAT Launches Web 2.0 Campaigns
TAT has upgraded its e-marketing campaign with the introduction of five new programs to build the kingdom's presence on social networking sites and to target niche traveller segments.

Thailand Amazing Deals Project promotes Thai travel products via, with e-mail campaigns targeting 1.1 million web users worldwide.

Her Own Way: "Thailand - The Woman's Paradise" targets Asian female travellers through

Thailand Portfolio Project distributes online travel content to key Web 2.0 sites including, and

Amazing Shot ... Amazing Experience Contest is an online video competition at

WIKI Mission for Thailand Tourism Project seeks to improve and edit all the information about Thailand on and

For more information, contact Thapanee Kiatphaibool, assistant director, marketing information technology group, TAT,

  Low Impact Chiang Rai
Asian Oasis extends its award-winning cultural immersion travel programmes in northern Thailand with a new destination, Lanjia Lodge, which means "peaceful" in Hmong. The eco-friendly lodge, based in Kiew Karn village in Chiang Rai province, overlooks the Mekong River and Laos, and has four thatched cottages for visitors. It offers insight into traditional Hmong and Lahu life. Money from the scheme is used to support the community. 2-day, 1-night tours from 2,600 baht per person.

Contact 02-655 6246

  Asia Marine Yacht Charter Discounts
Asia Marine is offering a range of discounts on yacht charters this summer. Athena 38 and Hanse 315 vessels get 15% off short charters and 30% off bookings of one week or longer. There's 15% off all Lavezzi 40 and Lagoon 47 charters. The offers run from now until 31 October, 2008. Contact 076-239 111

  Summer Savings at Eastin Hotel and Spa
Eastin Hotel and Spa-Bangkok is now offering a special “Summer Promotion”. Book any two consecutive nights and get a third night free. Room rates 2,500++ baht to 5,500++ baht. Contact 02-651 7600

  Rose Garden Riverside Wellness Package
The Rose Garden Riverside Thailand in Nakon Pathom is offering a 3-day, 2-night Thai Wellness Experience programme, from now until 30 December 2008. The package includes, two nights' accommodation with breakfast, 110-minute Nuad Rajasamnak massage and Arusaya spa treatment, herbal product workshop, plus visits to the resort's organic farm and Thai village. Guests can also choose from a traditional Thai cooking course or a round of golf.

Rates: 10,100 baht (single) to 15,200 baht (twin).

Contact 034-322 544,,

  NS Travel Develops High-End Packages
NS Travel & Tour is has developed two new tour packages to target high-spend tourists. The Bangkok Luxury Arrival (2 nights/ 3 days) includes, airport pickup and 2 nights' stay in a Deluxe View Suite at The Banyan Tree Bangkok, a welcome cocktail at the Moon Bar and a 90-minute spa package.

From 24,170 baht, 4 Elements... 3 Days... 1 Heaven is a wellness package exclusively designed for couples at the Paradee Resort & Spa, Koh Samed.

It includes, car and boat transfers, accommodation, spa treatments and vegetarian meals. From 27,850 baht. Contact 02-624 6625,,

  ETC Provides Insightful Tours
Education Travel Center's award-wining "Thailand Insights" provide tailor-made loosely structured tours to give participants plenty of time to do their own thing, while providing essentials like accommodation, transport and transfers. Additional out of the ordinary tours include 2 and 3 day cruises onboard a traditional teak rice barge, the "Thanatharee".

These offer a unique opportunity to explore Thailand's rural heartland, cruising along the Chao Phraya River as you weave your way through the Central Plains.

Contact 02-440 1971,,